Privacy Policy

Updated 18 February 2021

This Privacy Policy describes how your personal information is collected, used, and shared when you visit (the “Site”). You can find our software privacy policy here

Sharing and using your personal information

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information”. 

We collect Device Information using the following technologies: 
- “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit 
- “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps. 
- “Web beacons”, “tags”, and “pixels” are electronic files used to record information about how you browse the Site. 

How do we use your personal information?

We use the personal information that we collect to help us screen for potential risk and fraud (in particular your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns). 

Sharing your personal information

We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Shopify to power our online store--you can read more about how Shopify uses your personal information here:

We also use a number of applications to help us understand how our customers use the Site and find the Site.

  1. Google Analytics – Google Analytics is a system that tracks data, such as page views. You can opt-out of Google Analytics here:
  2. Google Search Console – Google Search Console is a system that registers what keywords webpages are found on in Google.
  3. Google Tag Manager – Google Tag Manager (GTM) is a tag management system owned by Google. GTM manages HTML and JavaScript tags. These tags are used for tracking and gathering analytics on the different webpages of a website. Tags in this context are an analytical small code element that (amongst other things) are used to measure traffic and visitor behaviour. These tags help with and provide an understanding of the effect of online advertising and social channels, setting up remarketing and orientation and optimising and testing websites.

You can read more about how Google uses your personal information here:

More information on Google Tag Manager’s privacy policy can be found here: The terms of use can be found here:

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights. 

Behavioural advertising

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at 

You can (find out how to) opt out of targeted advertising by using the links below: 
- Facebook: 
- LinkedIn:
- Twitter:
- Google: 
- Bing: 

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at:

Web form

When you use our website’s web form to get in touch with us, we will use the filled-out information for communication and store this information for future contact.


We use the marketing platform Sendinblue for sending out our newsletter. If you subscribe to our newsletter your information will be transferred and processed by Sendinblue. Please read more on Sendinblue’s policy here: 

Do not track

Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser. 

Your rights

If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below. 

Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States. 

Data retention

When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information. 


We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

Contact us

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e‑mail at or by mail using the details provided below: 

Promatica Digital
Headingley Enterprise & Arts Centre
Bennett Road
Leeds LS6 3HN

Telephone: 0330 111 2842